Worldwide, PC market growth is led by the business sector.
The global PC market is showing a growth trend that could be of great benefit to technology resellers in Mexico.
The latest data from Canalys shows that global PC shipments grew 1.3% year-over-year in Q3 2024, marking the fourth consecutive quarter of growth.
This uptick is primarily driven by commercial demand, with companies upgrading their equipment ahead of the discontinuation of Windows 10 in October 2025.
In this context, it is vital that you take strategic measures to capitalize on this trend.
Focusing the strategy on the business sector
PC market growth is being led by the business sector. With the upgrade to Windows 11 underway and the need to avoid additional extended support costs, companies are renewing their IT fleets.
Maintain your activity to position yourself as a reliable technology partner for these types of clients, offering hardware upgrade packages along with installation and migration services to Windows 11.
Taking advantage of promotions on new AI-enabled processors, such as those from Intel, AMD and Qualcomm, can be key to convincing business customers to upgrade their infrastructure.
Take advantage of the high season promotions
Although consumer demand has korea whatsapp number data been more moderate, the end of 2024 and the end-of-year promotion season provide an opportunity to capture this segment.
Campaigns focused on the improved performance of new equipment, along with aggressive promotions, will be crucial to driving sales.
This is especially important as notebook sales have grown by 2.8% while desktop sales have contracted by 4.6%, suggesting. That the consumer market continues to prioritize mobility and convenience.
Since many businesses and consumers are
not just looking to purchase hardware, but also project budget: examples, templates, instructions for drafting complete solutions. Complement your PC offerings with services such as preventive cz lists maintenance. Technical assistance and consulting for the integration of new technologies such asartificial. IntelligenceThis approach can be a key differentiator in a competitive market.