The 10 men and women with the most votes were then evaluated by the creator of the series: Matthew Weiner , who would choose the winner. What was the prize? Nothing more, nothing less than participation in the series during 2011 and a purchase order for 1000 dollars.
Once you have planned and launched your Gamification action, the next step is to promote it to attract as many participants as possible, and this is where Email Marketing comes into play. Send a Campaign to invite your contacts to participate in your game, contest or raffle. They will love to know that you have them in mind and that will help you increase the number of participants.
Many blockbusters have their own websites where they share images, previews, intervie whatsapp data ws with actors and even have forums where fans can leave their comments, criticisms and suggestions.
This was the case of the film “ Avatar
The expectation created by its director James Cameron gave rise to a forum community on the Internet that spread to social networks where the wait for the premiere became unbearable. A microsite was created on the YouTube home page to launch the trailer. This action got 23% of users to interact with the video .
So the question arises: how do you drive visitors to that microsite so that viewers are up to date with the latest news about your film? Easy! By sending them Email Marketing Campaigns that invite them to check it out.
Tips #5 Boost your offline actions
An example of this is the release of the film
If you carry out an action of this type, it is key that you look for different ways to make it kno turkey data wn to achieve the greatest possible reach. And you can do that by sending your videos in Email Campaigns . According to Forrester studies , the Open Rate rises between 100% and 300% by including them in Emails. That’s not all! They also indicate a 41% increase in engagement (either by shar master digital marketing with your free copy of our book, “bigital minds” ing or forwarding the piece) and 44% more time spent.