In our companies we currently manage three Amazon accounts of our own. I am considering selling one of them to focus on the main niche of collectibles.
If you want to sell something you have to give it a value.
How is the value of an Amazon account calculated?
It’s not very complicated either. In the end, it’s done with an annual profit multiple. To be more correct, it would be the contribution margin 1. It would be the data that Shopkeeper or similar tools give you after subtracting all the Amazon commissions and product costs. The multiple is 3-4. In the end, the buyer always decides on the value. To know if an account is a multiple of three or rather of four, the following factors must be taken into account.
Account status : An account that new zealand whatsapp number data has been yellow-carded or worse is worth less than one in perfect condition.
Factors that influence the value of an Amazon account
- Own products or reselling : if the weight is more on own products, the account is worth more than simply a resale one.
- Multiple products or just one : This is more [summary] major online marketing events of 2015 a matter of personal opinion than anything else. You will pay more for an account with multiple private label products than for qatar data one that only sells a single product. It comes down to risk and the possibility of growing the account by adding new products to the catalog.
Account details that I am possibly going to sell
The account I have in mind had a contribution margin of 2,500 euros last year.
According to the multiple, it has a market value of 7,500-10,000 euros.
It has one main brand with two lines of different types of products. We were not sure how to focus the brand at the beginning so we tested two different niches.
My idea is to publish account data on AGP’s LinkedIn page. I will adapt the sales value based on sales over the last 12 months. If I take that data, the account has had a contribution margin of around 3,100 euros 1 according to Shopkeeper. Then there are B2B sales and stock that I have not taken into account, which increase the .