Generative artificial intelligence tools tend to develop more and more within organizations, like ChatGPT or Midjourney for the generation of text or visuals by AI. ChatGPT, the tool develop by the parent company OpenAI, has experienc a real boom since its release in November 2022. It has many uses for a very large number of professions, in particular for content creation professionals.
Artificial intelligence represents a real add value for content creators, because it allows repetitive tasks to be automat, such as generating content very quickly. It offers the possibility of creating a chatbot very simply, of moderating reviews on Google in a personaliz way… Brands can thus provide answers to their users more effectively, explains Antoine Glaesener, community manager for 3 years before more recently becoming content manager at ifocop and daily user of ChatGPT.
Other advantages offer by ChatGPT:
it allows you to optimize text or create it, find and develop new ideas on communication or event topics, but also to do benchmarking, interpret denmark whatsapp number data statistics, etc. ” It’s a valuable time saver because it allows me to devote myself to aspects of my job that require more creativity and reflection ,” confirms Antoine Glaesener.
For Clarisse Palayan, a recent graduate who follow the ifocop community manager course and who currently holds the position of marketing and communications manager on a work-study program within the organization, the tool is very practical in the event of a lack of inspiration.
Whether it’s to find creative ideas or to help
me formulate them, the answers are already optimiz for SEO, it’s a real time saver when fac with a blank page , she adds.
As a content manager, Antoine how to take part in bidding and learn how to win Glaesener mainly uses ChatGPT as an aid to writing articles, to find new ideas to promote the programs offer by the professional training organization, to cg leads optimize content for SEO, but also for creating scripts and subtitling videos, which gives him better productivity in carrying out his missions.