Create a Buyer Persona or ideal user for your website bas on the data you already have or by conducting interviews.
Research users’ keyword searches to see what their experience is like and what they want to find when they search.
Develop a customer journey that shows the life path of your buyer persona. From the acquisition phase to the nurturing and closing phase. You can go even further and offer value to your existing customers with quality content.
Choose a tool that can perform all (or most) of the functions you ne. It should have an easy-to-maintain CMS where you can create. Manage and optimize your content.
2. Website launch
design construction growth driven design web launch
In this phase, the development and launch of the new website is engineer database carri out. This will not be the final website but the base on which you will build and optimize, making it the fundamental piece of the GDD.
Launching this website will help you start collecting real data from users. Save you time and make your return on investment faster.
In this development phase, different structure and content options will be test
It is advisable to include all interest parties in the company in project budget: examples, templates, instructions for drafting this phase. As this will spe up the validations of each phase and make development faster and more efficient.
3. Continuous improvement
With a website up and running that collects real user data. You can begin to figure out which actions will have the greatest impact and which you can use to grow your business.
This stage is made up of a continuous circle of four phases that you must follow to make improvements to your page.
Plan: Determine which area your website can achieve the most yeezy 350 boost v2s impact and prioritize it to achieve your goals.
Construction: Work in multidisciplinary work groups to develop the high-impact action and carry out small experiments to test it.
Learning: Review your experiments to see what you’ve learn about your audience. Gain deeper insight into your users’ behavior to make smarter decisions that deliver more value to them in the future.