In theory, yes. In practice, not so much. To give you an idea, maintaining a complete and effective in-house marketing team costs a lot of money. That is, if you can actually find the best professionals and still keep them happy and satisfied in your company, considering the wide competition.
And why not keep just one specialist? A single person responsible for your company’s marketing? It seems like the most practical and cheapest solution, however, marketing encompasses several areas such as content, design, engagement, programming, analysis and much more… As they say: those who are experts in everything are actually experts in nothing.
So, what is the best solution for your
Company? Thinking about optimizing deliveries, with the best professionals from each marketing segment and reducing costs, Marketing Outsourcing emerged. Learn more about what it is, how it works, the main advantages and much more!
What is Marketing Outsourcing?
What is Marketing Outsourcing?
The literal translation of the word “Outsourcing” is outsourcing. However, Marketing Outsourcing is not actually outsourcing, nor is it consultancy.
It is not outsourcing because iran phone number data this term refers to specific services, with a beginning, middle and end. Outsourcing, on the other hand, is established in partnership with your institution, where all strategies are aligned together, not just a “service provision”.
It is also not a consultancy, as consultancy usually focuses on just one problem and seeks to solve it. Outsourcing focuses on the scope of activities as a whole and depends largely on the business needs, market, trends and objectives.
The main definition that characterizes
Marketing Outsourcing is being able to count on highly qualified and specialized professionals to optimize processes at a much lower cost.
This means that marketing is not tied to an in-house team or even a fixed contract. Activities are performed and billed on demand.
Let’s say your company is launching a new product and your target audience has a strong presence on how to use neural networks for business: examples and best practices social media. Your organization hires a Marketing Outsourcing to plan and develop content for social media for a month.
In other words, it consists of delegating some (or all) functions to a company or team specialized in cz lists marketing, to increase production, access better technologies and reduce costs within the organization.