Starting in 2021, LinkedIn has made Video as the CreatorMode available. This tool is a way to reward and incentivize unique, quality content.
Benefits of CreatorMode:
- Your account becomes an account and now people can follow you and your profile will appear in recommendations.
- LinkedIn Live is now available Video as the to you without prior registration.
- You have access to new tools vietnam cell phone number list that are coming to LinkedIn.
- You will be able to post a newsletter on the platform, which makes your profile more recognizable.
- A section called “Topics You Talk About” will appear on your profile. The section will be in the form of five hashtags.
- Video marketing is gaining new momentum on this platform . It is becoming more profitable.
Also on LinkedIn, as on other social networks, short videos are available, which are gaining popularity.
Audience engagement comes to the forefront
Marketers face a difficult task, as the pandemic has greatly affected our behavior on the Internet and on social networks in particular.
- Users often make thoughtless purchases on the Internet (about 60%).
- Teenagers often make purchases for their families because they are internet savvy.
- Live sales via live broadcasts and through agents of influence (USA, China) are actively gaining momentum.
Volumetric content gives a second wind
2021 can be considered the year of short videos. This is due to the growing popularity of TikTok. This trend has also been picked up by other Video as the social networks (Instragram, Facebook, etc.). But now TikTok has become available for 3-minute videos, and Reels for up to 1 minute. Therefore, we can conclude that in 2022, long content will return to popularity.
Audio rooms and podcasting are already suresh s ceo available on Facebook. YouTube is also using podcasting. Long audio streams are already available on Clubhouse. Spaces are available on Twitter. Live video takes up a special place.
Therefore, it is important now to develop your public speaking skills.
Landing pages remain relevant
Landing pages are becoming even more popular. In the ocean of hidden advertising, a simple and clear call to action finds its place in the hearts of consumers.
Marketing fundamentals are fading into the background
In 2022, many advertising companies are simply ignoring marketing tools that have proven their effectiveness.
Many refuse to use video, although they vietnam news latter Video as the know about its effectiveness. Most brands do not disclose the specifics of pricing and cost of products and services on their own service, although this is their responsibility.
In addition, many services do not provide a self-service interface (the same calculators). And the sales and promotion departments do not coordinate each other.
Besides, many brands are now busy Video as the discussing high matters that are not important at the moment.
But, despite all this, for high-quality promotion you need to thoroughly study the basics of marketing .