If you are currently working on a promotion plan for 2024, then you definitely need to know what social media marketing will be like this year. What will SMM Our article will help you understand SMM trends .
Social networks will come first
SMM specialists will have to work hard south africa cell phone number list on their social What will SMM media promotion plan. It is important not to miss the main directions:
- Podcasts are becoming increasingly popular.
- Promotion on a commercial basis occupies a special place. Promotion will be more effective if it is directed at paid users who are most likely to perform the target action.
- As before, users trust opinion leaders more than company officials.
- It’s not the quantity that What will SMM matters, it’s the quality. Even if you need to reduce the frequency and number of posts, remember that your users deserve quality content.
- TikTok is becoming more and more popular. The American company Walmart even encourages its employees to post videos on TikTok during work hours. Most often, these are tips for consumers of their products.
Instagram changes its algorithm
Instagram has added many new features steven sharma in the past year, which means that the network has invested in online businesses.
Now experts predict the appearance of new tools on Instagram. Here, functions similar to those on TikTok will be available, as well as many others for influencers and online stores.
Video on Instagram as a guarantee of audience trust
Video is not giving up its position and. What will SMM as before, helps to gain the trust of users.
Instagram was originally created as a network where you could post your photos. But now, if you want to really make money on this network, it is extremely important to use video.
Available video formats:
- Live broadcasts. To start, it is enough to invite 2-3 people to your broadcast. This will allow you to draw attention to the topic you lack data are discussing, not only to your audience, but also to the subscribers of other broadcast participants. What will SMM as they will receive a notification about the broadcast.
- Reels are dynamic videos of 15, 30 and 60 seconds in length. This format allows for the most organic reach, regardless of the effects used.
- Video messages. This includes both personal messages and video chats. This format helps establish real contact with a potential client.